Garage startup: Everything starts as nothing

I just remembered something that needs to be bedded down as a post. We all know this very well, and have seen the picture below, but yet we forget. When we forget this basic truth we start behaving in an unsound manner, looking for big words to fuel the story our ego is improvising to. Sometimes it’s best to catch ourselves and remember that everything starts as nothing. New things go 0 to 1. And this is also how most startups are born; the garage startup.

The first short story comes directly from the corporate world. An individual I was speaking with let their belief system run amok and painted a picture that the company they are employed by is superior and expect the same size company to be dealing with (ie. not startup). Even throwing in a derogatory statement like “a man in a garage coding” to generally refer to companies they do not like. hmmm…

The 2nd story comes from the world of Facebook Groups where a group of bookkeepers started talking about software companies they use to provide tools for their clients. One explained the horror she felt when she learnt one of the companies she was speaking to is a “dude in a garage”. *insert roll eyes emoji*… yeah.

Deflating the ego

If you are ever in such a situation please remind these lovely people that everything starts as nothing.

It’s easy to get a job and be part of something someone else laid the foundations to. What’s more special is starting something yourself. But it takes guts, grit and a go getter attitude to start something from 0 to 1 without a safety net of it working out.

Apple, Google, Amazon, and countless others all at one point were garage startups. I’m sure every company has a story of starting from nothing. The struggles. The courage. And for some the breakout. Here is that famous Silicon Valley picture to remind us of this fact.

Famous examples of Silicon Valley startups having started in the garage

Big things have small beginnings.

Author: Ernest W. Semerda

Aussie in Silicon Valley. Veryfi CoFounder (#YC W17 cohort). GSDfaster Founder.